Salesforce is a popular CRM and software platform for businesses, but it’s not the only option. There are several alternatives that offer similar features, capabilities, and pricing structures.
It's arguably one of the most well-known platforms out there on the market, with the highest adoption rate for businesses around the world.
But you know how everyone had a landline and now we've all got mobiles? (Gen Z don't even know what that means...)
Technology is evolving faster than ever, and newer platforms have rapidly grown in functionality and performance to offer real competition to Salesforce.
There are plenty of other CRM platforms that can provide your business with features that may better suit your needs.
And that's what's the most important factor: choose the CRM that best fits your specific requirements, don't just go with what everyone else does.
To give you some ideas, here are some of the most popular CRM alternatives to Salesforce...
Microsoft Dynamics 365
Microsoft Dynamics 365 offers a comprehensive suite of products designed to help businesses manage their operations and customer relationships. This cloud-based platform provides a range of features including customer service, marketing automation, sales automation, project management, and more. The platform is designed to be highly customisable and integrates with other Microsoft products such as Office 365 and Azure.
HubSpot is an all-in-one platform that includes tools for inbound marketing, sales, and customer service, allowing teams to attract, engage, and delight customers. It includes a built-in CRM that allows you to manage customer relationships, deals, and tasks. Additionally, HubSpot offers a range of integrations with other tools and platforms, such as Google Drive, Slack, and Trello.
SugarCRM is an open-source customer relationship management (CRM) system that focuses on providing a user-friendly experience for its users. It includes features such as lead management, contact management, activity tracking, data analysis tools, email marketing capabilities, and more. SugarCRM also offers customisations so users can tailor the platform to their specific needs.
Zoho CRM is an affordable alternative to Salesforce that provides sales teams with powerful tools for managing leads and customers. The platform includes features such as automated workflows, team collaboration tools, data analysis capabilities, sales forecasting tools, collaboration tools with third-party apps like G Suite or Slack, and more. Zoho also has mobile apps available so you can access your data while on the go.
When deciding which CRM software is right for your business needs it’s important to weigh all the options available to you—including alternatives to Salesforce such as Microsoft Dynamics 365, HubSpot, SugarCRM, and Zoho CRM.
Each of these platforms offers different features that might better suit your business needs than Salesforce alone. Take the time to evaluate each option before making a decision so you can choose the best fit for your company's unique requirements.
If you need help building a case for which CRM platform, or if you need support in handling the CRM migration process, we can help. Book a free consultation call at a time that suits you.